Keyword Reporting Tool Guide & Why They are Important for Marketers

A Guide to Keyword Reporting Tools and Why They are Important for Marketers Introduction: What is a Keyword Reporting Tool? A keyword reporting tool or software can find the keyword phrases “most often searched” for on Google Search, also known as Google Keyword Planner reports. Keyword research is an integral part of any successful content…

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Keyword Targeting Quality Score

This post will purpose a “back of the envelope calculation” to create an additional baseline to measure your SEO efforts, called Keyword Targeting Quality Score. It started as I was thinking the other day about the challenges of SEO and reporting success. I’m going to call this the Keyword Targeting Quality Score. The goal is…

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Hiring a Content Writer

Hiring a content writer; some thoughts. Hiring a content writer is one of the foundational elements of SEO. Essentially the content on a website moves viewers to stay on the page and gain some insight, knowledge, or awareness. If they like the content, they may share it over a social network or link it to…

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Technical SEO: One stone multiple ripples

Technical SEO is one of the critical facets of SEO. If your website has broken links, files, missing images, or non-functioning components, it causes code errors and generally a diminished user experience. Search spiders can’t crawl broken or missing info. Users don’t like clicking on things that do not work or pulling up missing files.…

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Clubhouse SEO Fundamentals 10-19-21

Each week I participate with SEO’s from around the world to moderate a room in Clubhouse called SEO Fundamentals. This week we had quite a few mods and a few questions. I’m posting the most relevant question today. For people new to SEO, what are some core SEO Fundamentals? There are definitely some basics that…

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Club House SEO Fundamentals: 10-12-21

Here is a sample of some of the questions from this week’s room. What are some best ways a business can do SEO? The ideal SEO plan aligns with your business goals and helps with achieving those goals. If your primary interest is to sell more of a good or service, you want to rank…

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Club House SEO Fundamentals 10-05-21

My apologies I did not get a complete account of this day’s question. Two questions did stand out. How does one Niche in SEO? There are several facets to SEO, so it’s easy to niche into a specific service. But first, let’s look at two prevailing ways people provide SEO services. “Do It for you”…

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Google Analytics in and out

I really enjoy having Google Analytics as a Search Engine Optimizer (SEO). It helps track what is happening on a website with some apparent and intuitive reports and features. The volume of data can be a little daunting, and the plethora of options to formulate, collate, aggregate, and filter.  I hope to break down several…

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Clubhouse: SEO Fundamentals 7-27-21

It seems like in the summer months our sessions were a little light in the range of questions, but never in the depth of answers. Some Questions from this Clubhouse SEO Fundamentals Session: How do you help a client that has Gateway domains? This is an advanced question Gateway domains are websites that are created…

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Clubhouse: SEO Fundamentals 7-20-21

This week’s SEO Fundamentals Session was a little quicker than most. Below are some insights from the meeting. Topics from the SEO Fundamentals session: How do you expand your SEO efforts into European markets? You can put in a language translation plugin, but you might miss some cultural elements. Try to be location-specific as different…

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