SEO Challenge: Ranking, No conversions

Results are not what was expected

One of the significant challenges in SEO is working hard to improve ranks to get to a place where there are no conversions. Tracking conversions is a common problem, and there are a few root causes and solutions for this “problem.” I will run through a few of these through a few articles. But first,…

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SEO Challenges: Website Traffic Flow

Website Traffic Flow

One of the challenges with SEO work is that the ranking pages are not necessarily the pages that you want people to jump on. Usually, this happens when you have blog pages or item pages with detailed descriptions that outperform your “main pages.” How does this happen? I created a visual to explain how websites…

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Two Tips to improve SEO

SEO Tip two point pencil

With almost every client, there is an “Ah-ha!” moment when we talk through the SEO process and what needs to be done to improve their website. These two tips are quick and easy ways to boost your SEO score. SEO Tip #1: Use Alt Tags for Your Images In SEO, it’s easy to get bogged…

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